Entrepreneurial Jujitsu

Life would be wonderful if you were the major business in your niche. More and more entrepreneurs are learning how to compete with you. Protect yourself. The best defense here is a powerful offense. As more new enterprises are formed you must be on guard against jujitsu being used on your business.

Entrepreneurial jujitsu is ideal for ways to expand an area of your business. It is an innovative marketing trick, a new technique, or a new niche. It is utilizing new ways of thinking to stay ahead. Your competitors are doing this. The trick is to employ this jujitsu so that every effort goes into securing the highest profits for your business.

One small company, which sells firewood, uses entrepreneurial jujitsu to obtain big profits. The owner wanted to use jujitsu where he would have NO COMPETITION. He decided a good place to sell firewood would be gas stations, where they would display it, sell it, and share in the profits. Soon lots gas stations and hundreds of customers wanted firewood. In the summer he employed jujitsu by selling charcoal briquettes at the same stations.

• Find good places or new ideas for marketing with no competition

• Create a strategic alliance with a similar business and watch your business grow.

For more Jusitsu ideas check out this article at Entrepreneur - How to Use Fusion Marketing

Link To: NAVIGATE IN A RECESSION

Have A Great Story?

Tell us about your experiences.

Did you find a new unique way around a problem?